Facebook could let businesses contact you on WhatsApp

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Facebook said on Monday it could let businesses interact with users of WhatsApp, the popular messaging service it purchased for $21.8 billion last year.

“We think that enabling that B2C [business-to-consumer] messaging has good business potential for us,” Facebook Chief Financial Officer David Wehner explained on Monday at a tech conference in Boston. “As we learn those things, I think there’s going to be opportunities to bring some of those things to WhatsApp, but that’s more longer term.”

The news was first reported by Bloomberg on Monday. A Facebook spokesperson declined to comment on the matter. Read more…

More about Social, Facebook, Whatsapp, Small Business, and Social Media

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